Design studio & freelance art director based in Berlin, focused on brand identity, brand strategy & brand voice.

BRAND

IDENTITY

Two diagonal black stripes on a white background.
Pink downward arrow on white background.

SELECTED

WORK

HEDD

Industry:
Professional Audio

Services:
Brand Identity
Brand Strategy
Logo Animation
Packaging Design

Hedd Audio Packaging Design
Heddphone Branding
Open

Berlinische
Galerie

Industry:
Art / Museum

Services:
Logo Redesign
Strategy
Corporate Identity

An art gallery with white walls, two staircases with glass railings, artwork on the walls, and visitors walking around.
Modern white and gray building with large glass entrance, located in an urban area. Several people are walking by, and a yellow patterned walkway runs in front. Art sculpture is visible to the left.
Open

Industry:
Publishing Group
Full-Service Platform

Services:
Logo Redesign
Rebranding
Corporate Identity

VNR
Group

Image of a modern glass skyscraper with the logo 'VNR GROUP' and a globe icon on it.
A woman with curly hair smiling, sitting at a desk in an office setting, with the VNR Group logo in the upper left corner.
Open

PRESSMATRIX

Industry:
Digital Publishing

Services:
Corporate Identity
Webdesign
Editorial Design

Open
Screenshot of a bedroom with modern furniture and a large window, showing a cityscape view, with a green header labeled 'Möbel Hübner' and a semi-transparent overlay with the word 'SCHLAFEN'.

Industry:
Furniture

Services:
Webdesign
WordPress
Training

Möbel
Hübner

A modern living room with a large flat-screen TV on a wooden console, a coffee table with books and decorative bowl, a white sofa, a standing lamp, and a wood-paneled wall with cabinets and a textured wall behind. Sunlight streams into the room.
Modern living room with green overlay, featuring sofas, plants, windows, and a coffee table, with the text 'Möbel Hübner' overlayed.
Open

Why brand identity today is more than design

AI tools can now generate logos, build layouts, and produce design variations.

What they can't do is understand who a brand truly is, what it stands for, and how it should sound to feel credible.

That's exactly where my work as a brand identity designer comes in.

I help companies find their own voice (tone of voice) and translate it consistently into a functioning brand system.

Have a Brand? Let’s get in touch!

mail@
zoller-designstudio.de